The Next Hour Neuchâtel
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23 June, 2021
The Manufacture Roger Dubuis was founded in Carouge, Switzerland in 1995 by Carlos Dias and Roger Dubuis (1938-2017). The company grew from three employees to over 300 in under a decade and today counts 33 calibers to its name.
Key collections include the Excalibur, Excalibur Spider, and Velvet. The brand is known for its bold creations and is faithful to its slogan “Dare to be rare”. The company was bought by the Compagnie Financière Richemont SA in 2008.
Five interesting facts about Roger Dubuis
Mr. Roger Dubuis started his watchmaking career at Longines in the 1950s before moving to work in the high complications workshops of Patek Philippe.
During the first few years, Roger Dubuis only made 28 pieces of each model. This was well before the trend for limited editions.
The Manufacture Roger Dubuis has watch partnerships with carmaker Lamborghini and tire manufacturer Pirelli.
The majority of Roger Dubuis watches are certified by the Poinçon de Genève, a hallmark that guarantees quality, precision, and Geneva origin.
Famous people spotted wearing Roger Dubuis watches include Gerard Butler, Priyanka Chopra, 50 Cent, Tommy Haas, and Daphne Guinness, among others.
Brand ID Card
Established: 1995 Company status: Public limited company of the Richemont group Senior Management: Nicola Andreatta, CEO Number of employees: 350 Flagship collections: Excalibur Bestsellers:
– Excalibur Automatic Skeleton
– Excalibur Skeleton flying tourbillon Retail prices in USD: From USD 13,700 to 564,000 (excluding exceptional pieces and limited editions) Annual production: Around 4,000 pieces