To mark International Women’s Day 2022, discover some of the leading and upcoming female voices in the watch industry you need on your radar.
On March 8, once a year, women group together across the world to champion one another, uniting for equal treatment and representation across all stratas of society. While we immortalize the specific day annually to celebrate the community between women, challenging archaic values in society, the attitudes and values of its intentions continue throughout every single day of the year.
A time to commemorate the social, political and economic achievements of women, spanning the entirety of the globe, IWD has occurred for well over a century, with the first IWD gathering in 1911 supported by over a million people. Today, IWD belongs to all groups collectively everywhere. IWD is not country, group or organization specific. This year’s theme calls to #BreakTheBias, to imaginea gender equal world, free of bias, stereoptypes and discrimination, at a time when the world needs uniting most. To forge women’s equality, we strive to create a world that is diverse, equitable and inclusive, where differences are celebrated and revered.
Honoring this year’s #BreakTheBasis campaign is to acknowledge the watch industry’s own institutionalized bias, which for a long time, has marketed the horological world to a male audience; from the prevalent gender disparity between watch size, target audience and a history between watchmaking and vocations the history books often attributed towards men alone, such as aviation and racing. But women care and know about watches too. Breaking the absurd bias that timepieces are a tale for men, we’ve spotlighted some of the leading and most exciting female voices, cutting through the noise and making a case for women as watch rookies, enthusiasts, aficionados and experts. After all, let’s not be forgetting the first watch recorded in history belonged to the Queen of Naples now.