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The Next Hour Neuchâtel
Fbg de l’Hôpital 78
2000 Neuchâtel

Hublot, Doxa, and SevenFriday, these hot brands celebrate summer in white and lightness. Discover three watches with an air of sunny holiday.

Mare Nostrum! This summer, Hublot adopts the Roman name for the Mediterranean Sea. From Spain to Turkey, via Greece, France and Italy, Hublot takes to the waves on a voyage to open a series of new boutiques offering their own limited-edition pieces. A journey into hot summer.

Classic Fusion Chronograph Boutique Ibiza

Hublot loves Ibiza! The party island now boasts a brand new Hublot boutique with its own specially designed watch: the Classic Fusion Chronograph Boutique Ibiza. Inside its blue ceramic case sits a self-winding chronograph movement that beats to the rhythm of the Ibiza night at a frequency of 4 Hz, or 28,800 vibrations per hour. Its dial features the Flower Power symbol – the island’s emblem. Peace and love!

Price: USD 14,500

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Doxa SUB 200 Whitepearl

More than 50 years after its initial launch, Doxa diver’s watch SUB is now available in totally white. The 42mm case, made of 316L stainless steel, features a domed, scratch-resistant ‘glass box’ sapphire crystal, a unidirectional rotating bezel and a screw-down crown. The SUB 200 is water-resistant to 200 meters (≈650 feet) and all dive-related displays have a white Super-LumiNova® luminescent coating to ensure excellent readability in low-light diving conditions. Equipped with a Swiss automatic movement, the SUB 200 offers a power reserve of approximately 38 hours. The SUB 200 Whitepearl is available in two versions: either with the iconic Doxa stainless steel ‘rice bead’ mesh bracelet with folding clasp, or with a sportier, supple, and durable rubber strap in Whitepearl White with distinctive DOXA signs on both sides and a pin buckle.

Price: from USD 950

SevenFriday P1C/04 Caipi

Because the P1C/04 Caipi is refreshingly exotic, seeking its inspiration from a delicious yet lethal concoction of South American origin! The ingredients are simple. Foremost the ice evident in the animation ring, bezel, and crown, all in beautifully polished white ceramic. Then the crystalline cachaça represented by an Opaline white outer dial first, then by a silvery white inner dial and finally more Opaline white on the base dial, on which some elegant grid patterns have been stamped. And the piece de resistance…Well the Lime can be found in all its greenness on 3 strategically placed indexes and then on both the hour and minute hands! But wait! Because it’s about fun, they will all glow, green of course, in the dark! Yet it remains a genuine SevenFriday with all the unique hallmarks you have come to expect like NFC chip for authentication and three-year warranty registration using our proprietary App. A Sapphire crystal, with antireflective treatment to break the ice and a double-layered padded leather strap, white of course. And don’t worry about spilling some of your drink, the P1C/04 has a 10 ATM water resistance and the crown is screwed down for further protection. So, the Caipi, it’ll go to your head, if not your heart!

Price: 1’550 USD



After graduating in journalism and communication, Nina has worked as a copywriter for watchmaking brands and editorial agencies for the past 15 years. At The Next Hour, she researches, writes and creates engaging content for various channels (digital, video, and social media).